UPT20

India's largest domestic state league. Six fierce teams. One championship trophy, one great battle for glory. This is Uttar Pradesh's own T20 cricket league, and the 360-degree marketing spectacle we had the honour of leading. Uttar Pradesh has been known since time immemorial as the land of the brave and the proud. A cricket match is a battle, and the goal is singular: victory and its celebration.
Presenting: UP T20 Season 2: Cricket Ka Maha Sangram.

Victory has a sound, and it roars with the energy of Uttar Pradesh.We composed a theme song that captured the essence of the game: the adrenaline of a hard-fought battle and the exhilaration of triumph. Infused with the cultural soul of UP and the passion of its cricketers.

A vibrant palette brimming with energy. A design that moves like cricket in full swing. A mark that told the story of the league in one glance — the dynamism of sport distilled into an unforgettable emblem.

Every frame was a nod to Uttar Pradesh — its spirit, its stories, its soul. From Lucknow's elegance to Kanpur's grit, our visuals celebrated the singular essence of each city and team.

Our in-match visuals — bright, bold, and buzzing with energy — captured the pulse of the game while delivering key insights. Stats, updates, and highlights were served with just the right amount of flair to keep fans hooked.

Every post was crafted to ignite conversations, spark rivalries, and unite communities with content tailored to engage, excite, and inform.

Through cutting-edge CGI, we placed the championship trophy at the heart of a larger-than-life spectacle complemented by stunning visuals and immersive experiences.

Behind-the-scenes moments all the way to front-row action — our videos told the story of the league from every angle. Expertly crafted podcasts, interviews with up-and-coming cricketers — we turned every fan into an insider. Relive the moments with us.